NEXCO EAST 5th New Menu Contest Final Contest Results
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- NEXCO EAST 5th New Menu Contest Final Contest Results
March 4, 2011
East Nippon Expressway Co., Ltd.
Nex-area Company Limited
NEXCO EAST (Chiyoda-ku, Tokyo) will hold the final competition of "NEXCO EAST 5th New Menu Contest" on March 3 (Thursday) at Tokyo Gakuin College Tokyo Cooking College (Shinjuku-ku, Tokyo) Did
NEXCO EAST 's service areas and parking areas (SA/PA) offer unique local products such as local specialty products, locally grown vegetables, and local specialties that can only be eaten there. Aiming for service.
In this "NEXCO EAST 5th New Menu Contest", 45 SA/PA restaurants like this have a "conversation" between parents and children under the theme of "Enjoying everyone's family menu ~Local menu and family gathering~". We developed a new regional menu with the hope that it would be a chance for "Danran", and 10 chefs who won the qualifying session in the 7 blocks of the East Japan region competed in the final competition aiming to win the championship. ..
At the final competition, Mr. Kenichi Chen, the representative of "Sichuan Hotel", was appointed as the chairman of the judging committee. As a result of the judgment by a total of 8 judges, the Grand Prix was sent by Chef Hirofumi Igarashi of the Sendai block Chojahara SA (In-bound line). Hirofumi's work "Date no Syunsai Ginmi" has been decided (the prizes and the final competition participation menu are as follows).
The details of the final tournament will be posted on our website as appropriate.
Grand Prix
| Photo | Block name/area name/chef name |
|---|---|
| Menu name/tax included price (1) Key points for "family members" and "parents and children" (2) Local points |
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[Representative of Sendai Block] Tohoku Expressway cho Chojahara SA (above) / Hirofumi Igarashi |
| "Date Shunsai Ginji" 2,500 yen (3 servings: 2 adults and 1 child) (1) I think that the image of the family can be summarized in these three points: warm, gentle, and bright. This time we were particular about the gifts from parents wishing for healthy growth of children, gifts from mothers and children to heal the father who is tired of work every day from the inside, everyday for the family Gifts from fathers and children to mothers who do housework. With the concept of "gift" as a concept, we devised a menu structure that allows the family members to be aware of each other's health. (2) Using carefully selected ingredients from north, south, east, and west in Miyagi prefecture, we cooked them with a gentle taste so that each taste would stand out. ≪ On sale Sale time / 10:00 ~ 20:00 Limited 10 meals / day ≫ |
Special Jury Award (in no particular order)
| Photo | Block name/area name/chef name |
|---|---|
| Menu name/tax included price (1) Key points for "family members" and "parents and children" (2) Local points |
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[Representative of Sendai Block] Tohoku Expressway cho Chojahara SA (below) / Hidetaka Shoji |
| "Date Date Steam Yuzen" 2,500 yen (3 servings: 2 adults and 1 child) (1) Surrounding one dish with a family on the way of a trip or drive that I was looking forward to, the heart is mellow and the story bounces (regions to circulate from now on, stories of inns, etc.) , Naturally led to the topic of fish, meat, vegetables and fruits, and it was delicious at the end! I want to come again and eat. I hope that we will come together again, and I hope that through cooking, we can create an opportunity for the family to increase the fun one more afterwards. (2) Always thinking of being gentle to the body, I thought that SPF Date Sakura pork and local vegetables, rice, fish and fruits could be eaten by steaming steam as a way to eat without sacrificing taste and nutrition. .. ≪On sale Sale time/11:00～20:00 Limited 10 meals/day≫ |
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[Mito/Keiyo block representative] Joban Expressway Michitobe SA (above) / Shinji Suganuma |
| "Let's eat Ibaraki "At Kasama Yaki" (Let's eat Ibaraki "At Kasayaki")" 2,625 yen (3 servings: 2 adults and 1 child) (1) The platter baked in the local Kasama and the soup bowl for udon are all different. Ingredients include branded beef "Hitachi beef" in Ibaraki Prefecture, "Tsukuba Bibuta" that first appeared in the service area, raw shirasu of Oarai Kujihamamaru, 100% of ground flour "Kinu no Nami" udon, and locally grown We cooked a lot of vegetables and ingredients carefully selected by local craftsmen. Please enjoy the platter that you can't taste everyday. (2) Brand beef “Hitachi beef” produced in Ibaraki prefecture, “Tsukuba Bibuta”, a new brand that is safe and delicious, soft and delicious, and freshly picked local vegetables are stick salad with raw ham. From here, you can raise raw sardines in a kettle and enjoy rice balls with salt from Shiogama. Shimeno udon is made from 100% ground flour, and made into Kamatama udon with Mito's famous natto and Okukuji egg. The soy sauce used is local soy sauce from Ibaraki. ≪Sales start on March 26 Sale time/11:00~20:00 Limited 10 meals/day≫ |
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[Niigata block representative] Kan-Etsu Expressway Echigo Kawaguchi SA (above) / Yuichi Hoshi |
| "Family equipment! (Kazokutegu!)” 2,480 yen (3 servings: 2 adults and 1 child) (1) Let's have a conversation from meals and connect to a "family group"!! How to provide various dishes by pinching each dish from one dish, reminding us of the original scenery of an old Japanese family I thought. (2) One dish of Ojiya soba and Tochio fried, one dish of Uonuma red egg and Izumozaki snow crab, simmered Kurumafu and Noppe soup, the main is skewered fried ingredients from Niigata. ≪On sale Sale time/11:00～20:00 Limited 10 meals/day≫ |
Final competition participation menu
| Photo | Block name/area name/chef name |
|---|---|
| Menu name/tax included price (1) Key points for "family members" and "parents and children" (2) Local points |
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[Morioka block representative] Tohoku Expressway Maesawa SA (bottom) / Yasushi Takahashi |
| "Gyu-chan's dining table" 2,300 yen (3 servings: 2 adults and 1 child) (1) We focused on making a difference by separating the father menu, mother menu, and children menu. I thought that by making a difference, the conversation would be bouncy, such as "Daddy give me that" or "Mother eat it". Also, I thought that by offering the brand Maesawa beef in a variety of ways and offering a variety of dishes, it would be more conversational and fun and would bring together a family. (2) The three types of noodles that were individually served image the three major Iwate noodles, the Morioka Jajamen are noodles using rice flour from Oshu City, Iwate Prefecture, and the cold Morioka noodles are rich in vitamins from Oshu City, Iwate Prefecture. We kneaded Moroheiya and used Maezawa Nao Nagamo for Tororo Soba. Please enjoy the various ways of eating branded beef "Maesawa beef" such as cheese fondue, meat tofu, shabu-shabu, yakiniku, yamakake, ban bungy style, simmering in rain. ≪ On sale Sale time / 10:00 ~ 20:00 Limited 10 meals / day ≫ |
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[Morioka block representative] Tohoku Expressway Shiwa SA (above) / Kenichi Baba (Kenichi Baba) |
| "Beautiful fondue-how to eat-(Kararu Naru-Fuyu-Tabata-takimama-)" 2,480 yen (3 servings: 2 adults and 1 child) (1) We devised this menu because we associate parents and children with the smiles of their families. While thinking about how the family feels "how to eat whatever you want...", it becomes a dish that you can enjoy conversation, the basis of the menu is the familiar and safe taste, expressing colorfulness, through food, We hope you will appreciate that you can have a good time and have a good time. (2) Iwate Prefecture is a treasure trove of ingredients. We used pork (platinum pork) and chicken (jumonji chicken) among the famous millet with the highest production in Japan, seasonal vegetables, and livestock products. The coarse grain rice from Kawai Village, Iwate Prefecture, was made rich with butter at Koiwai Farm and considered compatibility with Western food. By slowly steaming the vegetables in a tagine pan, the sweetness and flavor of the ingredients were brought out. Children's favorite meatballs are luxuriously finished with Shirokane pork from Hanamaki, Iwate Prefecture, and Jimoji chicken from Ninohe, Iwate Prefecture, is carefully baked to give a crispy texture. ≪On sale Sale time/11:00～20:00 Limited 10 meals/day≫ |
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[Utsunomiya block representative] Tohoku Expressway Nasu Kogen SA (above) / Keiji Watanabe (Keiji Watanabe) |
| "Family Dan Ran ~Nasu Monogatari~" (3 servings: 2 adults and 1 child) (1) The earthen-pot chawanmushi that was steamed with Nasu's fertilized eggs was topped with softly simmered Tochigi Kirifuri Kogen beef shank and yellow shio trout flower decoration. We also created lotus root bird cages and small bird dim sums for children to enjoy. We also prepared two types of desserts. Please spend a good time together with your family. (2) Tochigi Prefecture has many "Tochigi brand agricultural products" that have local characteristics. "Tochigi Kirifuri Kogen Beef" is a brand beef representing Tochigi, which won the No. 1 prize in Japan at the 2010 National Beef Carcass Carcass Encouragement Society. "Hachio trout" registered by Tochigi Prefecture as a trademark is "Tochigi fish" named after the prefectural flower Yashiotsutsuji. Using ingredients that have been carefully cultivated by people who value nature, I created it so that it can be spelled out on one page of the story of the family that I enjoyed eating in Nasu Kogen. ≪Sales start on April 1 Sale time/11:00~18:00 Limited 10 meals/day≫ |
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[Representative of Utsunomiya block] Hasuda SA, Tohoku Expressway (bottom) / Ozawa (chow) Chohachi |
| "Chukasai Kayu Yuzen" 2,500 yen (3 servings: 2 adults and 1 child) (1) We prepared Chinese food in the image of a family-style hand-rolled sushi party and a picnic gathering together. The dining table is an important communication place for families and parents, and it is a style menu that you can enjoy in a friendly atmosphere while enjoying a chat around the dishes in a round table. Why don't you feel the connection between people through this menu? (2) "Fukaya beef" is Saitama's representative A5 and B5 rank Japanese black beef, and "Himebuta" is a stress-free and hygienic breeding in the northwestern part of Saitama. is. In addition, we have also introduced Saitama prefecture's special product “Norabou” to create a regional menu that can only be enjoyed here. ≪Sales start on March 8 Sale time/11:00～18:00 Limited 10 meals/day≫ |
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[Tokorozawa block representative] Kan-Etsu Expressway Akagi Kogen SA (below) / Takeshi Endo (Endo Takeshi) |
| "Mizusawa Udon Family Group Set (Mizusawa Udon no Kazokudan Ranset)" 2,500 yen (3 servings: 1 adult and 1 child) (1) We have a variety of menus so that family conversations can be enjoyed during meals. We incorporate many local ingredients from Gunma prefecture, and our children's menu includes dishes and desserts that children like. (2) Enjoy Mizusawa udon, one of Japan's three largest udon noodles, with a delicious udon soup that contains 100-day maitake mushrooms from Yoshioka-cho, green onions from Showa-mura, and Joshu pork from Gunma prefecture. ≪Sales start on March 8 Sale time/11:00~21:00 Limited 20 meals/day≫ |
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[Representative of Nagano block] Joshinetsu Expressway Yokogawa SA (bottom) / Toru Mita |
| "Gunma no Sai (Gunma greens) / Joshu hospitality (Gunma no Sai hospitality)" 2,625 yen (3 servings: 2 adults and 1 child) (1) We prepared two hot pot dishes based on the image of a family group. The colorful pots served hot. The chicken and steamed vegetable tagine pans are cooked to take full advantage of the characteristics of the pan so that you can enjoy the taste of the ingredients themselves. (2) As a food ingredient that is not inferior to Shinshu salmon, it is a recommended gem that uses the highest quality rainbow trout, "Gin Hikari". ≪On sale Sale time/11:00～20:00 Limited 10 meals/day≫ |
- Sales hours and sales quantities are subject to change.