Announcement of the 9th Smile Highway Kawayanagi Award-winning works!
~Award for the year "Daddy! Toilet! It's a lie, don't take a break".
- Corporate Top
- Press Room
- Press Release Hokkaido office
- Announcement of the 9th Smile Highway Kawayanagi Award-winning works!
May 31, 2017
East Nippon Expressway Co., Ltd.
Hokkaido Regional Head Office
NEXCO EAST Hokkaido Regional Head Office (Sapporo City Atsubetsu-ku) was awarded the "9th Smile Highway Kawayanagi" (recruitment period: December 1, 2016 to February 28, 2017), which recruited Kawayanagi for traffic safety. We will inform you that the works have been decided as follows. Out of a total of 2,700 entries, the Hokkaido Kawayanagi Federation Secretary General Yasumasa Namikoshi selected 3 works for Excellence, 10 works for Honorable Mention, and 2 works for Oklahoma by Smile Highway Ambassador Oklahoma, for a total of 15 works. Was elected.
This time, the number 1 A phrase that expresses the cuteness of the child who cares for his father while driving and calls for the importance of frequent breaks. Furthermore, from the 8th (the recruitment period from August 1 to September 30, 2016) and the ninth entries Year award Was selected.
This activity is undertaken from 2013 to the customer participation type traffic safety awareness campaign " Smile highway declaration It is being carried out as a part of.
The 9th Smile Highway Kawayanagi Award-winning work
| the work | Pen name | |
|---|---|---|
| 1st place in the Excellence Award [Award of the Year] | Daddy! toilet! It's a lie [Short comment] A child who lied to rest his driving dad, I was moved by this cute heart. | Uchida-kun |
| 2nd place in the Excellence Award | Center line than LINE [Short comment] I use words similar to LINE and center line skillfully, and watch while driving while watching the smartphone. | Emiten |
| 3rd place in the Excellence Award | I like your profile [Short comment] A couple or a lover. It conveys how people are driving to drive safely. | Risapyon |
| Oklahoma Kono Prize | "Let's take a rest" Navi is kinder than my wife | Niji no Iro |
| Oklahoma Fujio Award | There is no souvenir that is better than a smiling face | Sagojo |
| Honorable mention | SA, daddy, me, toilet mom, gourmet | Everyone |
| Honorable mention | No accident and returning grandchildren | Andra Gora |
| Honorable mention | I will not rush, love, success, driving | Oolong |
| Honorable mention | Mommy eats blast in SA | Sunflower |
| Honorable mention | Even if it's beautiful, don't flirt with the scenery | Little child |
| Honorable mention | I'm a father | Maiden |
| Honorable mention | Take a break from the rapidly rising drowsiness | Paka Paka Park |
| Honorable mention | Milky way of lamps lined up at equal distance | Reverse pelican |
| Honorable mention | I feel sleepy and my wife wakes up | Bacchan |
| Honorable mention | No! 3 Sudden accelerator brake handle | Hayabusa |
We will send prizes such as Hokkaido 7 Star Gift (Pirika Course) to the Excellence Award Winners, Hokkaido Sweets to the Oklahoma Award Winners, and NEXCO EAST Original Goods to the winners of the Honorable Mention.
The prize-winning works will be posted on our "Smile Highway Declaration" website, and will also be widely published on posters set on SA/PA on Expressway, banners on the main line, NEXCO EAST Hokkaido Regional Head Office Twitter account, etc. ..
Year award
In FY2016, two times of the 8th (the recruitment period from August 1 to September 30, 28) and the ninth (recruitment period from December 1, 2016 to February 28, 2017) , We recruited Smile Highway Kawanagi, and received a total of 3,709 entries.
The phrase that was selected as the best work of the year was the one that won the first prize in the 9th Excellence Award.
Grand Prize of the Year Daddy! toilet! It's a lie. Don't take a break from driving (Uchida-kun).
The winner of the year will receive a Hokkaido 7-star gift (Kamui course).
Application for 10th Smile Highway Kawayanagi (planned)
In FY2017, we will recruit the 10th Smile Highway Sayaka. It will be recruited once a year from the 10th time. The recruitment period is from August 1 to December 31 (planned). Details are in late July, " Smile highway declaration We will inform you on the website etc. We look forward to your application.
What is "Smile Highway Declaration"?
It is a customer participation type traffic safety awareness campaign implemented since 2013.
The purpose of this event is to encourage customers to sympathize with safe driving by proclaiming their safe driving at events and other events.
Furthermore, the declarations we receive are transmitted on our website and on the radio to further expand our road safety circle.
What is "Smile Highway Ambassador"?
Since August 2016 he has been active in Comedy / Oklahoma (Creative Office Queue) comedy as PR Ambassador of the Smile Highway Declaration "Smile Highway Ambassador". Performing posters, brochures, radio advertisements!
Smile Highway Declaration Website
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