NEXCO EAST Kanto Regional Head Office (Taito-ku, Tokyo, Regional Head Office length: Shinichi Ishikawa), the North Kanto regional cooperation Promotion Council in cooperation with the (Tochigi, Ibaraki Prefecture, consists of three prefectures of Gunma Prefecture), December 2008 20 Tokyo Wan Aqua-Line Expressway Umihotaru Parking on December 7 (Sun) to publicize and use the opening of the Moka IC to Sakuragawa Chikusei IC on the Kita-Kanto Expressway that opens on Sunday (Saturday). We will hold the "Kitakan Kai Fair" in the area (PA).

1 Implementation date

Sunday, December 7, 2008 from 11:00 to 17:00
(It may be canceled in case of stormy weather)

2 places

Tokyo Wan Aqua-Line Expressway Umihotaru PA 4F Aqua Plaza

With this opening, Ibaraki and Tochigi prefectures will be connected, and it is expected that tourism and logistics will be exchanged between the three northern Kanto prefectures and excursions from the Tokyo metropolitan area. In this event, we will widely publicize the opening of "Kitakan", which connects the Tohoku Expressway and Joban Expressway, and the characters of the three northern Kanto prefectures will visit Umihotaru PA to promote tourism and products.

3 Event content

[Tokyo Wan Aqua-Line Expressway Umihotaru Parking Area Kitaseki Opening Fair]

Introducing the charm of the three northern Kanto prefectures (Ibaraki prefecture, Tochigi prefecture, Gunma prefecture).

• Kita-Kanto Expressway Business PR
• Sightseeing PR corner centering on the three northern Kanto regions
  Tourism promotion by the character "Hustle Komon" in Ibaraki prefecture
  Sightseeing PR by Tochigi character "Ruri-chan"
  Sightseeing PR by Gunma character Gunma
• Introduction and distribution of special products from the three northern Kanto regions
  Free distribution of "Ishigi", a specialty of Ibaraki Prefecture
  Free distribution of Tochigi specialty "lemon milk"
  Free distribution of "Drinking yogurt", a specialty of Gunma prefecture
• Wide-area tourism-related questionnaire and collaborator gifts