"NEXCO EAST 4th New Menu Contest" will be held!

Notice of Sendai Block Tournament-The theme is "Re-excavation of delicious local food! Local menu with healthy mind and body"-

November 20, 2009
East Nippon Expressway Co., Ltd. Tohoku Regional Head Office
Nex-area Company Limited Sendai Branch

NEXCO EAST Tohoku Regional Head Office (Aoba-ku, Sendai-shi, Regional Head Office president: Mikio Kashima) and Nex-area Company Limited Sendai branch (Aoba-ku, Sendai-shi, branch manager: Kimoyasu Homma) in Miyagi, Fukushima prefecture, parking area "NEXCO EAST 4th New Menu Contest Sendai Block Tournament" will be held for restaurants in the area (PA).

Nowadays, food safety and local production for local consumption have been advocated, to provide customers with "energy" through a menu that uses abundant safe and delicious ingredients produced in the area, and to give customers a better understanding of local ingredients The theme of the menu is to circulate "energy" to the community, so that everyone can feel happy and rich, and the chef of the SA/PA restaurants (10 stores) in Miyagi/Fukushima Prefecture will be the master. Shake.

The four NEXCO EAST 4th New Menu Contest Finals will be held in Tokyo in February next year, with 4 housewives who are openly invited from the public on the day of the day Competition” We will select 2 works out of 10 works aiming for the grand prix.

Please note that the 10 works that will be exhibited at the block competition will be on sale from December at each SA/PA restaurant, so please enjoy them.

NEXCO EAST 4th New Menu Contest Sendai Block Tournament

1.Date and time

Thursday, November 26, 2009, 10:00-16:00

2. Venue

Sendai Civic Center

3. Judge

Manami Yokosuka (international Chinese doctor, international drug maker, cooking adviser),
General open recruitment Mrs. judge 4 others 4

4. Content

The chefs of SA/PA restaurants (10 stores) in Miyagi and Fukushima prefectures present their works and compete. The highest award and the award menu will be exhibited at the "NEXCO EAST 4th New Menu Contest Final Contest" (held in Tokyo).

  • "Best Award" 1 work (final competition entry)
  • "Excellence Award" 1 work (final competition entry)
  • "Judge Special Award" 1 work
  • "General Jury Award" 1 work
  • General visitors are not allowed to enter this tournament.
  • If you would like to collect information, please come to the reception on the 1st basement floor of Sendai Civic Center.
  • You can sample during the interview. (The number is limited.)

5. Participation area

location Area name Road name
Miyagi Prefecture Chojahara SA (upper and lower lines), Sugo PA (upper and lower lines) Tohoku Expressway
Fukushima Prefecture Kunimi SA (upper and lower lines), Adachi Tara SA (upper and lower lines)
Bandaisan SA (upper and lower lines)
Tohoku Expressway
Ban-Etsu Expressway

6. Schedule to the final competition

According to the attached sheet [PDF: 16KB]

Image of last year's “3rd New Menu Contest Sendai Block Tournament”

Cooking scenery, Grand Prize (Winner of the Final Semi-Grand Prix): Image image of Tohoku Expressway cho Chojahara SA In-bound "Blessings of the Sea, Mountains and the Earth"

Image of last year's “3rd New Menu Contest Finals”

Theme "Anshin special local menu"

Award Ceremony, Grand Prix Winner: Nasu Kogen SA In-bound Line Tohoku Expressway "Nasu Kogen Bird Song-Sora no Uta" Image Image

Image image of image link (external link) to download page of Adobe Acrobat Reader

To view the PDF file, you need the Adobe Systems plug-in software "Acrobat Reader (Japanese version)". If you do not have​​​ Download from here (free)Please use it.