NEXCO EAST (Chiyoda-ku, Tokyo) has been tied up with Tsuburaya Productions Co., Ltd. (Shibuya-ku, Tokyo), as part of "HEARTLINK NIPPON-Tsunago, Kokoro. From Friday/Holiday) to November 30th (Wednesday), live in the Tohoku region! With that in mind, we will carry out the “Reconstruction Support Ultra Campaign” for the smiling faces of children in the service areas (SA) and parking areas (PA) centered on the Tohoku Expressway.

1 Ultra QR Highway Rally

• Implementation content
  If you read the QR code displayed on the "Ultraman POP" installed in the SA/PA at 20 locations of Tohoku Expressway with your mobile phone, you can get "Ultraman series special standby" (20 types in total) without exception. .. Also, as a double chance, collect 3 digital stamps and answer the questionnaire, and you will be presented with prizes such as Tohoku crafts and Ultraman goods by lottery.
• Implementation period
  From Friday, September 23, 2011 to Sunday, October 23
• Target SA/PA
  Tohoku Expressway
  Hasuda SA (Out-bound line), Sano SA (up/down line), Kamikawachi SA (up/down line), Nasu Kogen SA (up/down line), Adachi Tara SA (up/down line), Kunimi SA (up/down line), Sugo PA (Out-bound line) , Chojahara SA (upper and lower lines), Maezawa SA (upper and lower lines), Shiwa SA (upper and lower lines), Iwateyama SA (upper and lower lines) 20 places in total
• Double chance prizes
  "Tohoku region's traditional crafts" 100 people
  "Ultraman Foundation Postcard Set" 50 people
  " NEXCO East Japan Original Tomica" 20 people
  
  • QR code is a registered trademark of Denso Wave Incorporated.

2 Ultraman Appears in SA

• Implementation content
  Ultraman is coming to SA in NEXCO East Japan area. At the venue, you can shake hands with Ultraman and take pictures with them.
• Implementation period/place
  ・September 23, 2011 (Friday, celebration)
  Tohoku Expressway Kunimi SA (Out-bound Line) (1) 10:30~ (2) 14:30~ (planned)
  ・Sunday, October 9, 2011
  Tohoku Expressway Chojahara SA (In-bound Line) (1) 10:30~ (2) 14:30~ (planned)
  ・Saturday, October 15, 2011
  Ban-Etsu Expressway Abukuma Kogen SA (In-bound line) (1) 11:00-(2) 14:00-(3) 16:00-(planned)
  • Kunimi SA (Out-bound line) and Chojahara SA (In-bound line) will simultaneously hold regional reconstruction support events.

3 Recovery support Ultraman goods and menu sales, etc.

• Implementation content
  We will sell Ultraman goods and Ultraman menus at SA/PA in NEXCO East Japan area. In addition, Ultraman goods will be presented to children who participate in Ultraman coloring and drawing at SA/PA in the NEXCO East Japan area.
  Depending on the number of goods sold and the number of participants in drawing, some of the sales price etc. will be donated to the Ultraman Foundation, which is permanently supporting the future of children.
• Implementation period/place
  ・Ultraman goods sales
  September 23, 2011 (Friday, public holiday) to November 30, 2011 (Wed) (planned)
  Ban-Etsu Expressway Abukuma Kogen SA (upper and lower lines)
  Tohoku Expressway Otani PA (Out-bound line)
  
  ・Ultraman menu sales (special curry, etc.)
  September 23, 2011 (Friday, public holiday) to November 30, 2011 (Wed) (planned)
  Ban-Etsu Expressway Abukuma Kogen SA (upper and lower lines)
  
  ・Ultraman coloring and drawing
  Friday, September 23, 2011 Tohoku Expressway Kunimi SA (Out-bound line) (planned)
  Sunday, October 9, 2011 Tohoku Expressway Chojahara SA (In-bound line) (planned)
  Saturday, October 15, 2011 Ban-Etsu Expressway Abukuma Kogen SA (In-bound line) (planned)
  • It may be carried out in other service areas.

Please take this opportunity to play in the Tohoku region, get the "Ultraman Special Standby" at the target SA/PA, and actually shake hands with Ultraman and take photos!

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