"Hokkaido Drive Guide 2021-2022 Fall / Winter Edition" will be distributed from today

-Special feature on the hottest "tori cuisine", and enjoy a great drive trip with coupons that can be used at 72 locations! ~

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  • Press Room
  • Press Release Hokkaido office
  • "Hokkaido Drive Guide 2021-2022 Fall / Winter Edition" will be distributed from today

PDF version 【PDF: 948KB】

Image of the logo mark of the 50th anniversary of the opening of the Hokkaido Expressway

October 25, 3rd year of Reiwa
East Nippon Expressway Co., Ltd.
Hokkaido Regional Head Office

NEXCO EAST Hokkaido Regional Head Office (Atsubetsu-ku, Sapporo) has issued "Hokkaido Drive Guide 2021-2022 Autumn / Winter Edition" for the purpose of promoting drive tourism in Hokkaido, and from today, the service area (SA) in Hokkaido. A total of 64,000 copies will be distributed free of charge at parking areas (PA), roadside stations, New Chitose Airport, etc.
The Hokkaido Drive Guide is a compact and ideal place for traveling, as it contains information useful for driving, such as restaurants, tourist facilities, recommended spots for local FM personalities, and points to note when driving on the Expressway. It is an information magazine. At 72 listed facilities such as restaurants, museums, and hot spring facilities, you can receive benefits such as discounts by presenting the screen of this magazine or the WEB version.
Enjoy a charming Hokkaido drive trip with the Hokkaido Drive Guide!

Image of [booklet version]
[Pamphlet version]
【WEB版】閲覧無料のイメージ画像と北海道ドライブガイドページへの二次元コード画像リンク(外部リンク)
[WEB version] Free to browse

1. 1. Special theme of this issue

(1) "Tori cuisine" at the local Yakitori store

Genghis Khan and branded beef are not the only meat gourmet foods in Hokkaido! "Tori cuisine" is getting a lot of attention right now. Masato Tamaki, also known as "Tama Verson," introduces a number of menus from all over Hokkaido that have different personalities in each region and the particulars of craftsmen. Please go on a drive trip to enjoy the local "tori cuisine".

Image image of "Tori cuisine" at the local Yakitori store

(2) Brand the area with specialties! Regional collective trademark of Hokkaido

In Hokkaido, there are many things and things that have been nurtured in history and climate, and products that have been maintained in high quality through the efforts of people. Introducing 6 of the 36 products registered in Hokkaido (as of the end of September 2021).

Brand the area with specialties! Image of regional collective trademark in Hokkaido

(3) 50th Anniversary of Hokkaido Expressway! Hokkaido smartphone stamp rally

The "Hokkaido Smartphone Stamp Rally" is being held until the end of March next year, when stamps are collected at 300 spots on all roads using the GPS function of smartphones, and a total of 500 people will win a luxurious prize according to the number of stamps. is.
In the Hokkaido Drive Guide, we will introduce spots in the Central Hokkaido area where you can enjoy dynamic scenery and hot springs as a drive route to collect stamps in a fun way. In addition, the WEB version will also introduce the Northern Hokkaido and Eastern Hokkaido areas, so don't miss this too!

Hokkaido Expressway 50th Anniversary! Image of Hokkaido smartphone stamp rally

(4) 50th anniversary of the opening of the Hokkaido Expressway

On December 4, 1971 (Showa 46), the Sasson Expressway Otaru Interchange (IC) -Sapporo Nishi IC and the Do-O Expressway Chitose IC-Kitahiroshima IC opened as the first Expressway in Hokkaido. This year marks the 50th anniversary. Introducing various effects created by the opening of the Expressway and future maintenance plans.

Image image of the 50th anniversary of the opening of the Hokkaido Expressway

2. A total of 80 people will win a wonderful gift in the reader survey!

If you answer the WEB questionnaire of the Hokkaido Drive Guide, you will receive a wonderful prize!
This time, we have prepared the "50th Anniversary Award" for 50 people to express our gratitude for the 50th anniversary of the opening of the Hokkaido Expressway, so please apply!

50th Anniversary Award Kitakaro Baumkuchen "Fairy Forest" Image of 50 people
Prize A Yakitori specialty store Ginneko Ginneko Introductory Set Image of 10 people
Prize B Mukawa Fisheries Cooperative Mukawa Shishamo 30 tails set (frozen) Image image of 10 people
Prize C Assortment of local specialties Usuzan SA Hokkaido souvenir set Image of 10 people

3. 3. Main distribution locations

  1. SA / PA in Hokkaido
  2. New Chitose Airport, Hakodate Airport, Asahikawa Airport, Tokachi Obihiro Airport, Tancho Kushiro Airport
  3. All roadside stations in Hokkaido
  4. Hokkaido Sapporo Tourist Information Center, Dosanko Plaza stores, stores of major car rental companies
  • The business days and hours of the listed facilities are subject to change depending on the infection status of the new coronavirus. Please check in advance before going out.

The NEXCO EAST Group has positioned the period from 2021 to 2025 as "a period that contributes to the achievement of SDGs (Sustainable Development Goals) and transforms toward a new future society," and is making various efforts. ..
We believe that the issuance of this "Hokkaido Drive Guide" will contribute to the 8th and 17th SDGs as a business activity that will lead to the revitalization of local communities and the promotion of tourism.

Image of SUSTAINABLE DEVELOPMENT GOALS logo and SDGs 8th and 17th logos
Image image of the logo mark of the 50th anniversary of the opening of the Hokkaido Expressway

The vast land and the future.
Thanks to you,
It has been 50 years since the Expressway
It has been used by many people for the last half century.

With my heartfelt gratitude to all of you,
Aiming for a safer, more comfortable Expressway

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