"Doto Expressway Extension PR Event" held at AEON Mall Sapporo Hiraoka
- Corporate Top
- Press Room
- Press Release Hokkaido office
- "Doto Expressway Extension PR Event" held at AEON Mall Sapporo Hiraoka
July 10, 2020
East Nippon Expressway Co., Ltd. Hokkaido Regional Head Office
Doto Expressway Hokkaido! All Kushiro Promotion Council
AEON Hokkaido Co., Ltd.
AEON Financial Services Co., Ltd.
NEXCO東日本北海道支社（札幌市厚別区）、ウェルカム道東道！！オールくしろ魅力発信協議会、イオン北海道株式会社及びイオンフィナンシャルサービス株式会社の4者は、道東自動車道 阿寒IC～釧路西ICの開通を記念し、道東地域を中心とした観光促進と地域活性化を目的とした「道東道延伸PRイベント」を、イオンモール札幌平岡にて共同開催します。
本イベントでは、道東地域を中心とした観光地の魅力を伝えるPRブース、地域の特産品が当たる巨大ガラポン抽選会およびキャラクターグリーティングなど、北海道の“今”を体感できる多彩なコンテンツをご用意しています。
1. Event overview
- Event Name:
- Doto Expressway Extension Promotion Event
~Connecting Roads, Expanding Hokkaido~ - Date and time:
- Saturday, August 9, 2020 10:00-16:00
- venue:
- AEON MALL Sapporo Hiraoka 1F Center Court (event space)
Address: 3-5-3 Hiraoka, Kiyota-ku, Sapporo - Organizer:
- NEXCO EAST Hokkaido Regional Head Office, Welcome Doto Expressway! All Kushiro Promotion Council,
AEON Hokkaido Co., Ltd., AEON Financial Services Co., Ltd.
2. Venue planning
(1) Promotion of the region
We provide tourist information on various regions, including the Kushiro and Tokachi regions.
(2) Win local specialties from the Kushiro region! Giant Garapon lottery
If you answer the questionnaire, you will be entered into a huge lottery where you can win local specialties from the Kushiro region and other prizes.
(3) Children’s Traffic Control Team and Original Badge Creation
You can pretend to be a traffic control team member, take photos, and create your own original badges.
(4) Character Greetings
During the event, NEXCO EAST Manners Up characters, "Manatee" and "Ikanzame", will be coming to visit.
As they walk around the venue, be sure to take photos with them.
(5) "AEON E-NEXCO pass card" booth
An application booth for the "AEON E-NEXCO pass card" will be set up.
If you join on the day, you will receive a "NEXCO EAST original miniature car."
(6) iAEON App PR Booth
We will set up a PR booth for the iAEON app.
If you register for the app on the day, you will receive a wonderful prize.
[Efforts to promote drive tourism at NEXCO EAST Hokkaido Regional Head Office]
NEXCO EAST Hokkaido Regional Head Office is making various efforts to further promote driving tourism.
- HOKKAIDO LOVE! Michitoku Free Pass
We sell discounted plans that allow unlimited use of Expressway for a fixed price. - Hokkaido Smartphone Stamp Rally
We are running a campaign where participants visit stamp collection spots around Hokkaido, collect stamps and apply. - Hokkaido Driving Guide
We publish a tourist information magazine featuring restaurants and recommended spots in Hokkaido.
(Spring/Summer edition: Currently available; Autumn/Winter edition: Scheduled for publication in early October)
NEXCO EAST Group is taking on various initiatives to contribute to the achievement of the SDGs and bring about change for a new future society.
We believe that holding this event will contribute to SDGs 8 and 17 as a business activity that promotes sustainable tourism and revitalizes local communities.
NEXCO EAST Hokkaido Regional Head Office is participating in the "HOKKAIDO LOVE! Project," a collaborative project between Hokkaido and the Hokkaido Tourism Organization, a public interest incorporated association, with the aim of supporting the tourism industry in various parts of Hokkaido.
As a collaboration between "NEXCO EAST NEXCO!" Based on the philosophy of this project, we will make efforts to boost tourism in our beloved Hokkaido.
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