【E4】東北自動車道 全線開通30周年記念キャンペーン開催!!
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- Press Release Kanto Regional Head Office
- 【E4】東北自動車道 全線開通30周年記念キャンペーン開催!!
August 17, 2017
East Nippon Expressway Co., Ltd.
Kanto Regional Head Office
E4Tohoku Expressway celebrates its 30th anniversary this year after all lines have been opened by the opening between Kawaguchi JCT and Urawa TB on September 9, 1987.
To celebrate this 30th anniversary, NEXCO EAST Kanto Branch (Saitama Prefecture Saitama City) will hold a commemorative campaign with gratitude to the many customers who have used it.
- The E4 sign indicates the route number (numbering) of Expressway, etc.
I.「東北自動車道」×「かいけつゾロリ」30周年のコラボキャンペーン
The 30th anniversary campaign of "Tohoku Expressway" and "Kaiketsu Zorori" in collaboration with "Kaiketsu Zorori" series (published by Poplar), the most popular children's book read by elementary school students. It will be held. We will appoint “Kaiketsu Zorori” as the “Tohoku Expressway 30th Anniversary Ambassador” and carry out various projects. Tohoku Expressway to the many customers who use the, Tohoku Expressway while asked to know the history and development effect of, I think I would like you to enjoy the charm of the "Resolution Lido".
1.30周年の歩みを解説した「ゾロリしんぶん」を発行します。
- (1) Distribution period:
- Scheduled for Sunday, September 24, 2017 to Monday, January 8, 2018
- Sales will end when stock runs out.
- (2) Distribution place:
- Information counters in the following service areas and parking areas (SA/PA) on the Tohoku Expressway
Hasuda SA (In-bound line, Out-bound line), Sano SA (In-bound line, Out-bound line), Nasu Kogen SA (In-bound line, Out-bound line), Adachi Tara SA (In-bound line, Out-bound line), Chojahara SA (In-bound line, Out-bound line) ) - (3) Content:
- Kaiketsu Zorori will explain the history of "Tohoku Expressway" and "Kaiketsu Zorori" over the past 30 years, and the maintenance effect of Tohoku Expressway in an easy-to-understand and fun way.
- "Zorori Newspaper" development example
- Kaiketsu Zorori 30th Anniversary Logo
2.東北自動車道のSA・PAにおいて記念イベントを開催します。
- (1) Date and place of the event:
-
- 平成29年9月24日(日)9:00~15:00(予定)
東北自動車道 那須高原SA(上り線) - 平成29年10月14日(土)9:00~15:00(予定)
東北自動車道 羽生PA(下り線)- The schedule may change due to bad weather, etc.
- 平成29年9月24日(日)9:00~15:00(予定)
- (2) Content:
-
- Distribution of "Zorori Shimbun" by Kaoritsu Zorori characters Zorori, Ishi, and Noshi
- Kigurumi photo session by Zorori, Ishi, and Boar
- Quiz show, rock-paper-scissors competition
- 30周年を記念した「かいけつゾロリオリジナルノベルティ」の配布など
- Character image
II.埼玉県と連携した東北道30周年記念イベントを開催します。
On September 9, the 30th anniversary of the opening of all Tohoku Expressway lines, we will hold a commemorative event in collaboration with Saitama Prefecture, the last section of the line.
- (1) Date and time:
- 平成29年9月9日(土)9:00~16:00(予定)
- The schedule may change due to bad weather.
- (2) Venue:
- 東北自動車道 羽生PA(下り線)
- (3) Content:
-
- PR about the 30th anniversary of the opening of all Tohoku Expressway lines
・Panel display of maintenance effects
・Quiz show, rock-paper-scissors competition
・Distribution of novelties commemorating the 30th anniversary - Tourism PR by Saitama Prefecture
- PR about the 30th anniversary of the opening of all Tohoku Expressway lines
reference
[Campaign special HP] (In our website "DraPla")
[Campaign special HP] (In Poplar HP)

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