~Connecting Smiles~ Highway Festa Tohoku 2014 Held at Kotodai Park, Sendai City (2nd report)

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  • ~Connecting Smiles~ Highway Festa Tohoku 2014 Held at Kotodai Park, Sendai City (2nd report)

August 18, 2014
East Nippon Expressway Co., Ltd.
Tohoku Regional Head Office

NEXCO EAST Tohoku Regional Head Office (Aoba Ward, Sendai City) will hold “Highway Festa Tohoku 2014” at Kotodai Park, Sendai City.

Enjoying for all the visitors by gathering local people from all over the area along the Expressway six prefectures of Tohoku, and by directly publicizing "things unique to the area" that you can not experience unless you go there. It is an event to have you rediscover the charm of the Tohoku region.

We hope that this event will enhance the vitality of the area and stimulate the willingness to travel, which will lead to the activation of exchanges between areas.

This year's 13th event to be held at Kotodai Park, the event will be lively with the subtitle of "Connecting Smiles".

The details of the event are as follows.

1 Date and time

Two days from Saturday, August 23, 2014 to Sunday, August 24, 2014
10:00-16:00 (Rainy weather)

2 venue

Kotodai Park Civic Square/Ikoino Zone (3 Hommachi, Aoba-ku, Sendai City, Miyagi Prefecture)

3 Event name

Highway Festa Tohoku 2014

4 Event summary

As below.

5 Interview on the day

Please come to the general information desk at the venue. We will give you materials such as the venue guide map.

Event overview *The picture is for illustrative purposes.

6 Performing Arts in Tohoku [Main Stage]

Photograph of Goshogawara Tatebuta Hayashi, Aomori Prefecture
Aomori Prefecture
Goshogawara Tachibuta Hayashi
(Goshogawara Neputabashi)
Yamagata Prefecture Hanagasa Odori Pictures
Yamagata Prefecture
Hanagasa dance

Goshogawara Tatebuta Bandako (Aomori Prefecture), Sansa Dance (Iwate Prefecture), Namahage Taiko (Akita Prefecture), Sendai Suzume Dance (Miyagi Prefecture), Hanagasa Dance (Yamagata Prefecture) ), Hula & Tahitian Dance (Fukushima Prefecture)

Local gourmet sales in 6 prefectures in Tohoku [Food stand booth]

Iwate Prefecture, Kamaishi scallops, grilled
Iwate Prefecture
Kamaishi scallop beach grilled
Miyagi Prefecture Ishinomaki Yakisoba Pictures
Miyagi Prefecture
Ishinomaki Yakisoba

Hachinohe Senbei Soup (Aomori Prefecture), Kamaishi Hotatehama Yaki (Iwate Prefecture), Kazuno Hormone Yakisoba/Oga Shottsuru Yakisoba (Akita Prefecture), Ishinomaki Yakisoba (Miyagi Prefecture), Yonezawa Beef Skewers (Yamagata Prefecture), Namie Yakisoba (Fukushima Prefecture) Such as sales

Sale of special products of 6 prefectures in Tohoku and PR for sightseeing [Tourism booth]

Akita Prefecture Tourist Booth Photo
Akita Prefecture Tourism Booth
Fukushima tourism booth photo
Fukushima tourism booth

6 prefectures of Aomori prefecture, Iwate prefecture, Akita prefecture, Miyagi prefecture, Yamagata prefecture, Fukushima prefecture exhibit

Special plan [Main stage]

Image image of Nihonjin
Nihonjin

“Nihonjin” Tohoku Story Support LIVE
Saturday, August 23, 12:30~

Photograph of Masatomi Toki
Masatomi Toki

Cooking class by "Good Food Shonai" Goodwill Ambassador
Japanese cuisine researcher Masatomi Toki (Tsuruoka City, Yamagata Prefecture)
Sunday, August 24, 12:05-

Photo of Date Bushotai
Date Bushotai
Love warrior photos
Love warlords

"Oshu Sendai Hospitality Group! Collaboration stage with "Date Bushotai" and "Yamagata Okitama [Love] Bushotai"
Sunday, August 24, 12:45-

NEXCO EAST PR booth

Photo of NEXCO EAST Business PR
NEXCO EAST Business PR

・Panel display related to Expressway business
・Wonderful original goods will be presented to children who visit us

Events for children

Photo of NEXCO EAST Aerial Work Vehicle
NEXCO EAST Aerial Work Vehicle
Fukushima Prefecture Mobile Aquarium Pictures
Fukushima Prefecture Mobile Aquarium

・Aerial work vehicle and patrol car test drive
・Mobile aquarium (Aquamarine Fukushima
・Charity fair
・Experience making paper crafts and fossil specimens
·Stamp Rally

Other

Akita Maiko Pictures
Makita Akita

In the "Sightseeing/National Culture Festival" PR corner of Akita Prefecture, "Akita Maiko," who debuted the National Cultural Festival and tourist attractions and hot spring areas throughout Akita Prefecture on August 1, was introduced.

Aomori Prefecture Miyagi Prefecture Local character image image
Local character

"Campaign crews" and "local characters" from the municipalities of the six prefectures of Tohoku provide seasonal tourist information, etc.

Photo of Kesennuma Human Power and Woodworking Society
Kesennuma Human Power and Woodworking Society

Free test drive around the venue with a rickshaw in Kesennuma, Miyagi Prefecture

[Reference/Results of last year]
* Held on Saturday, September 21st and Sunday, September 22nd
Participating groups: Approximately 70 groups (over 300 in total)
Number of visitors: Approximately 52,000

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